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The other Cannes film festival
FibreSystems TV filming in Cannes
Looking at this from a philosophical point of view, the reason I'm sitting here tapping out this blog entry is entirely due to the popularity of internet video. Video already comprises 60% of all traffic on the internet, and is pushing the optical networking industry into a renewed period of growth. While experts are still debating exactly how fast internet traffic is increasing, there's no denying that the growth is substantial.
So it seems appropriate that a website that covers optical networking should be choosing video as the new medium for delivering its message. Indeed, how could a website like fibresystems.org not take advantage of the very technologies that its target market enables?
With this in mind, the fibresystems.org team headed down to the French Riviera to IIR's WDM & Next Generation Optical Networking conference last week. As temperatures soared, we eschewed bright sunshine and the balmy waters of the Mediterranean in favour of some vendor booths in a basement room of the Hotel Palais Stephanie, where we found Sinclair Vass, director EMEA for JDSU, who was keen to spend his afternoon with us (see image below).
The result of our labours will be online in a couple of days. This was no "stream of consciousness" type of film project, where the viewer sees virtually unedited footage, warts and all. We went out to Cannes with the express intent of producing high-quality videos that would both inform and entertain, and we certainly think we've achieved that. Watch them on http://fibresystems.org/cws/video/fstv/ and judge for yourself!
FibreSystems TV crew in Cannes
Credit must go where credit is due. The man behind the camera is David Hart from Icebox, who was assisted by sound man Nigel (sorry Nigel, I forgot your surname). David was full of creative and practical tips, and even persuaded me to wear lippy — I'm usually a "life's too short for make-up" kind of a girl, although I suspect that may change as I continue to get older.
The video project was carefully planned and organized by Joe McEntee, group editor at IOP Publishing, and Jackie King, senior product manager, also at IOP Publishing. Incidentally, both Joe and Jackie were the driving forces behind FibreSystems Europe magazine back in the glorious bubble days of the late 1990s.
For more information on how your company can use fibresystems TV to deliver its message, contact mattias.persson@iop.org.
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